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Peak profits: The business of rock climbing Mountaineering and indoor walls are catching on fast with urbanites bored with the gym
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managementtoday.co.uk/news/…
Just as cycling pedalled its way into the mainstream 15 years ago, climbing seems to be the latest outdoor pursuit attracting middle-class urbanites with a taste for fresh air and expensive gadgetry. .... 'It seems to be a trendy thing for City types to do,' says Jacob Cook, a 26-year-old semi-professional climber who has just finished a maths PhD. 'Instead of going to the gym they now go to the bouldering wall. You get all the benefits of exercise and it's also quite social.' .... The climbing shoe market is growing fast. The BMC estimates annual sales have gone up by at least two-thirds between 2005 and 2013/14 to 90,000 pairs, 60% to 70% of which are 'entry level'. And two out of the top four UK distributors of climbing shoes reported a more than 25% increase in 2013. .... For now, though, the real cash in the outdoor industry is elsewhere. 'The money is in fleeces and Gore-Tex jackets for people walking their dogs at the weekend,' says professional climber Neil Gresham .... Climbers living a nomadic existence searching for their next slab of virgin rock mostly can't - or won't - spare the cash for a flash new jacket. 'The big companies are not advertising to people like me, because I live on a major budget - like £8,000 a year,' says Cook, who gets free clothing from British brand Rab, which is also likely to sponsor his upcoming expedition to the vividly named Polar Sun Spire on Canada's Baffen Island. 'It's a different culture where adventure and experience are valued much higher than money and security.' .... 'One reason the best climbers can't make money out of climbing is that brands want more than an athlete who can climb hard. They want people who can promote themselves and the brand,' Hazel Findlay tells me via email in between scaling rock faces in Australia. .... Burkhardt says Adidas won't even sponsor athletes who don't have a sufficient online presence. Unless, of course, they are particularly young and talented - 'then you can build him up and he belongs to us.' ;) |
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....seems true to me. |
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Profit my bum!! Ive been buying any Put contract on BDE I can find thelast six months. I think things will turn shortly for BD. I've talked to lots of people in the industry and they said this winter was busy. I'm betting Black Diamond will be close to its 52 wk high by the end of June. |
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If you think BDE is going up, hopefully you're buying calls and not puts. |
Christian wrote:If you think BDE is going up, hopefully you're buying calls and not puts.Doh! And I went all in with my retirement money on those puts, lol. I actually wouldn't buy either atm just based on the chart. Good things there, but also extended and ripe for a possible pullback. stockcharts.com/h-sc/ui?s=B… But what do I know. Good luck, Bill. |
Christian wrote:If you think BDE is going up, hopefully you're buying calls and not puts.I've been done with shorting BDE. The last few months have been good for put options. Now the price is too low. Then again the price dropped again today. Thanks M, for every good profit story there's two margin call stories!! |
