Costa Blanca region beta

I have a friend that owns a bed and breakfast in Sella who is interested in catering to climbers. Just curious about what sorts of advantages he might be able to offer (besides discounted rates). For example, are the climbs less crowded in this area compared to other parts of Spain? Transportation to routes? I've seen a post that said the person didn't like Calp that much. Any information about the area and climbers that frequent it would be helpful. Thanks much.

If you want to cater to climbers in Spain you call yourself a refugio and expect to put up with a a lot of dirtbaggery (people sleeping in vans, lots of dogs and smoking, cheap wine and beer a must). Sella is an old area with lots of polish, some say that it's time in the limelight has passed. However, it is close to Puix Campana, famous for long routes at a moderate grade. THE refugio in the area is in Guadalest, maybe your friend could go there and see how it's run and ask about the business potential? Also, maybe suggest that your friend enlist a climber's help to put up a mountainproject page on Sella so that international travelers can find it more easily.