Clif Bar drops sponsored athletes for free-soloing?
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Doligo, I think there are only a couple of the Clif builder bars which are not vegan. Trust me, being vegan myself I have eaten a lot of these things, hahaha. |
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If athletes taking too much risk is their logic, then Clif bar should drop all their backcountry skiiers as well, because it's starting to look like a more dangerous sport than BASE jumping or any form of climbing. |
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The timing of Clif Bar's announcement is really odd. Why didn't they think of this before sponsoring Valley Uprising? Their claim that they've decided to "focus on the more traditional aspects of the sport" totally contradicts their decision. What about pre-1950's climbers who used hemp ropes and even later climbers who didn't have the modern equipment we use today? I imagine there was a lot of free-soloing by necessity. Also, the climbers dropped by Clif Bar have some significant alpine accomplishments (I don't know if Honnold does) - that's pretty "traditional" in my book. |
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Didn't that company sponsor the big dws comp in park city? |
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doligo wrote: They sound like a very good and responsible company: clifbar.com/article/our-fiv…Golman Sachs has a bunch of feel-good slogans like that too. In reality, however, the only thing any company cares about is the bottom line. Feels like Clif is shifting towards being mainstream "athletic nutrition" company. Probably getting ready for IPO or an acquisition. First they installed a "proper" CEO, now a re-branding campaign. Just IMO, of course. |
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SXL wrote: Golman Sachs has a bunch of feel-good slogans like that too. In reality, however, the only thing any company cares about is the bottom line. Feels like Clif is shifting towards being mainstream "athletic nutrition" company. Probably getting ready for IPO or an acquisition. First they installed a "proper" CEO, now a re-branding campaign. Just IMO, of course.True. I just never think of food manufacturers as IPO-worthy, they usually do well as private companies. Krispy Kreme and Jones Soda come to mind as examples of good products gone wrong once they went public. |
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... weve made the decision to get back to Clifs roots and focus on the more traditional aspects of the sport, like trad, bouldering, alpinism and sport climbing to name a few... |
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Why would you base your food consumption off of a companies sponsored athletes...this won't affect my cliff bar consumption at all, which isn't much. And I think they are taking the hard road, it would be easy to exploit these soloing acts and make money, they are trying to condone safer climbing... And the only reason 99% of climbers solo is for attention. The 1% that tops out a 5.13, walks off and doesn't say shit are the true climbers. |
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who cares? |
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Prolly had to do with their insurance policy. |
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im surprised rock and ice didnt use the emergency broadcast system to let us all know....this is crazy...im going to have to rearrange my whole stock portfolio now....clif bar doesn't even need these guys they have gotten so big...i hope this doesn't mean they wont be sponsoring things like Valley Uprising in the future...i actually enjoyed the film...i dont see how someone could watch that and not want to start climbing and head off to yosemite. |
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It hurt me deeply. It's like taking a candy bar from a baby. In this case a cliff bar. Honnold probably gets off El Cap after a few days and like , "wow! What did just happen, dude?? " |
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i.reynaud wrote:Prolly had to do with their insurance policy.I don't think that sponsored climbers are actually employees of the companies they represent, but rather independent contractors. If true, workman's compensation insurance would not cover them, and general commercial liability insurance wouldn't really apply either. |
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Your right . All the credit, but no responsibility. Just a thought though. |
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With the amount of good Timmy O'Neil has done with Pardox Sports, his firing blows my mind the most.... Clif bar is officially a soulless corporation in my book. |
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20 kN wrote: I don't think that sponsored climbers are actually employees of the companies they represent, but rather independent contractors. If true, workman's compensation insurance would not cover them, and general commercial liability insurance wouldn't really apply either.I bet they have insurance in case they get successfully sued. |
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Miike wrote: I bet they have insurance in case they get successfully sued.I'm sure they had them sign the wavers. They are afraid some add kids get all hyped up oding on clif bars and fall off some rock while soloing. Then their parents will sue the bar cos "Timmy wanted to be like Alex..." , ya know. |
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I wonder how many dumb asses jumped off some roofs before red Bull got away from their "give you wings" motto. |
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eyesonice2014 wrote:I wonder how many dumb asses jumped off some roofs before red Bull got away from their "give you wings" motto.probably depends on how much vodka they put in it |
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Miike wrote: I bet they have insurance in case they get successfully sued.Yes, general commercial liability insurance, but I dont see how that would apply to Honnold, Davis and the others. So say Honnold solos a route and dies (that's what they are worried about, right?). So, how exactly is someone going to claim they suffered damages from Cliff Bar as a result of Honnold dieing? Or going with the other scenario where a kid sees Honnold, eats a Cliff Bar and then goes soloing. I doubt that would hold up in court unless Cliff Bar advocated that eating the product made you capable of soloing, which they dont. For reference, Red Bull sponsors BASE jumpers that do all kinds of crazy shit, some easily as dangerous as soloing, and they have been sponsoring these guys forever. They arnt worried about liability, and they just settled a major lawsuit. |